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The big teams involved gives the tournament an excellent link to the English Premier League, which draws in the support of the younger fans, while the Star names from throughout the last 20 years in English Football – players of the calibre of John Barnes, Ian Rush, Bryan Robson and Shaka Hislop, help to attract fans from a slightly older 25-50 age group. With Masters Football in Asia being beamed back live to the UK on Sky Sports, the coverage the event will receive both in Asia and around the world is another compelling reason for your brand to join in. Whether it is on-ground locally, where the star potential of the players can help to activate your brand, or worldwide through the event’s global TV coverage, Masters Football can help to activate your brand through Football. |
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